The Corona virus pandemic's fallout is hitting the Outdoor industry hard. Suston reaches out to 5 industry leaders to hear how these disruptions are affecting their commitments to sustainability, and how the industry should respond....
Kris Tompkins has combined sharp business acumen, out-of-the-box thinking, and a rebel spirit to conserve over 57,000 square kilometers in Patagonia and Chile over the past quarter century....
If you want to sell to environmental sceptics, you have to have both a good product and know how to talk about it. Nikwax Founder Nick Brown has made a career of doing exactly that....
Many say that the suppliers of hard goods need to step up when it comes to sustainability. But Jake Lah could claim that his company DAC started doing this over 30 years ago, in South Korea....
From calling up mill owners to explain sustainability, to piloting global strategy for the Textile Exchange, Karla Magruder has spent over 30 years shaping the textile industry into a force for good....
Ski legend Greg Hill sold his big pickup, quit his job as a heliskiing guide and cut out nearly all his flights. Today, he is one of the outdoor world’s leading advocates for sustainable ski adventures....
Long-lasting products aside, getting consumers to actually keep their product in use requires support. Perhaps none go the extra mile as does Patagonia’s Worn Wear program....
Doubling the lifespan of a product reduces its impact by 50% – a sustainability silver bullet if there ever was one. Repair and re-commerce, sure, but why are so few talking about durability?...
More and more businesses are becoming B Corps – effectively altering their corporate DNA to legally mandate a triple bottom line of people, profit and planet. Is “Capitalism Lite” the new way of doing business?...
Mass outbreaks of starfish, pollution from agriculture and a hotter sea leading to coral bleaching. Lately, the Great Barrier Reef has long been subject to a number existential challenges. Now a series of efforts are aimed at reversing the trend....