For Beth Jensen, Senior Director of Sustainable Business Innovation for OIA and member of Suston's editorial board, developing sustainability standards and tools is no longer enough - the outdoor industry needs to prove it's actually reducing the impacts it set...

The Outdoor Industry Association steps up its advocacy and sustainability game at this year’s Outdoor Retailer Summer Market, demonstrating that when the outdoor industry stands together, it’s a force to be reckoned with. The outdoor industry’s position as leader in sustainability...