Good News

Sustainable Stories

The retail customer club fueling country’s trail revival

Naturkompaniet’s customer club contributes 1% of purchases to trail restoration while rewarding circular outdoor choices.

By Gabriel Arthur

Extreme tours – with minimal CO₂ emissions?

In 2025, Tim Marklowski completed a year of extreme, low-emission mountain and ocean adventures across Europe – by bike, skis, and on foot.

By Gabriel Arthur
Image of Florida Everglades, site of a restoration project.

Restoration: Moving beyond protection to active repair

Ecosystem restoration is gaining ground across Europe and North America, with 10 leading projects reversing damage and restoring natural function.

By Jonathan Eidse
Indoor view of Fritidsbanken showing rows of outdoor gear available to borrow.

Borrow outdoor equipment? Free gear libraries take off in the Nordics

Fritidsbanken lends out sports and outdoor gear for free in 122 Swedish municipalities. A unique model merging reuse with increased access to nature.

By Gabriel Arthur

Partner Stories

Natural fibers penalized? Why sustainability metrics fall short

Natural fiber scores underperform due to flawed tools. Better metrics are emerging to reflect their true impact from soil to society.

By IWTO

Rab’s Service Centres aim to keep outdoor gear going

Rab reveals latest Service Centre expansions as part of their circularity journey, striving to reduce the impact of their products at every stage of their lifecycle.

By Rab
Mace durability test

Durability: a new benchmark

Durability is fast becoming outdoor’s new design benchmark. A GORE-TEX white paper calls for common definitions and transparent testing.

By GORE

“lavalan re”: how recycled wool is reshaping insulation

Wool waste is transformed into high-performance insulation with Lavalan Re, combining natural materials and circular principles.

By Lavalan

In Case you Missed

WIll the outdoor industry dare to pursue sustainability in the New Year?

2025 sustainability “Dare List” for the outdoor community

Suston challenges the outdoor community to take bold steps in sustainability for 2025 with its inaugural “Dare List.”

By SUSTON

“Degrowth” was the next great thing – until it happened

While many focus on shaving off a gram of CO2 here and adding a circular design feature there, EOG’s Katy Stevens wonders if we shouldn’t instead tackle the industry’s overproduction of products – where as much as 40% goes to waste.

By Gabriel Arthur

Are we ready for “Made in a Democracy”?

Consumers and businesses have been more than willing to take advantage of rock-bottom prices offered by various dictatorships around the world. We’re beginning to understand the true cost is much greater.

By Gabriel Arthur