Transparent Tour

Transparent Tour

How can a brand communicate their sustainability performance in a transparent and easy to understand way? What is transparency based on? One way to get to know more about these complex questions is to visit the Greenroom Voice-exhibition at the OutDoor-fair in Friedrichshafen. There, eighteen brands will present themselves in poster format, to explain what transparency and traceability means to them. Furthermore, the brands and Anna Rodewald from Greenroom Voice will give a daily guided tour, and explain even more. Suston Magazine is a media partner of Greenroom Voice and will also be there from time to time. Drop by!
Greenroom Voice, Foyer East, OutDoor
Guided Transparency Tour every day at 11:00

Gabriel Arthur
gabriel.arthur@norragency.com


More Stories

“Are certifications bullshit?”

While European brands began voluntarily phasing out PFAS in outdoor equipment years ago, US brands have been dragging their feet. Will incoming legislation finally level the playing field?

By SUSTON

Visions from the Changemakers: Kim Scholze, CSMO, Sympatex

How can outdoor companies navigate and steer in the right directions? And not get swamped in the daily operations? In a series of interviews Suston, Editor-in-chief Gabriel Arthur reaches out to industry changemakers to hear about their long-term perspectives.

By Gabriel Arthur

“At best, this should be seen as greenwashing”

While European brands began voluntarily phasing out PFAS in outdoor equipment years ago, US brands have been dragging their feet. Will incoming legislation finally level the playing field?

By Meg Carney

Visions from the Changemakers: Vaude CEO, Antje von Dewitz

How can outdoor companies navigate and steer in the right directions? And not get swamped in the daily operations? In a series of interviews Suston, Editor-in-chief Gabriel Arthur reaches out to industry changemakers to hear about their long-term perspectives.

By Gabriel Arthur

More News