Sustainabilty Roadtrip

Sustainability Boot Camp Hits the Road

One down, three more to go. Find out more about the Outdoor Industry Association’s (OIA) sustainability boot camps and where they’ll pop up next.

Following a fantastic response last year, OIA has again hit the road in the U.S. to host its expanded Sustainability Boot Camp. These intensive, one-day sessions are geared to help small to mid-sized brands develop a solid sustainability strategy even if they lack dedicated staff or expertise, and thereby meet and exceed customer expectations.

While the program will vary from stop to stop, attendees will learn how global sustainability challenges impact their businesses, how to strategize to get the most bang for their buck, how to make a plan and communicate their efforts, and how to establish a support system.

Check in on the OIA website to see if and when they will be passing through a town near you. Representatives from any brand, OIA member or otherwise, are welcome.

Stop 1:  Seattle, March 14th (Completed)

Stop 2: Denver, CO. June 16th (Registration closes April 29th)

Stop 3: New York City, NY. September 19th

Stop 4: Costa Mesa, CA. December 5th

For more information and registration, visit OIA’s website.

 

Photo: Unsplash/Dino Reichmuth

Tags:
Jonathan Fraenkel-Eidse
jonathan.eidse@norragency.com


More Stories

A Water-Efficient Innovation

Nature continues to provoke and inspire ECCO’s researchers who have developed DriTan™, an innovative technology that drastically reduces the amount of water needed to tan leathers.

By ECCO

Pathfinder 3: The Gardener

Many say that the suppliers of hard goods need to step up when it comes to sustainability. But Jake Lah could claim that his company DAC started doing this over 30 years ago, in South Korea.

By Corey Buhay

Pathfinder 4: The Strategist

From calling up mill owners to explain sustainability, to piloting global strategy for the Textile Exchange, Karla Magruder has spent over 30 years shaping the textile industry into a force for good.

By Corey Buhay

Return to Durability

Doubling the lifespan of a product reduces its impact by 50% – a sustainability silver bullet if there ever was one. The conversation around outdoor’s durable roots and future has just restarted.

By Jonathan Fraenkel-Eidse

More News