The Future of Faux Fur has Arrived

With the launch of the first-ever bio-based faux fur, KOBA by ECOPEL, DuPont Biomaterials launches a new era of sustainable alternatives to fur.

Over the past several years, consumers have demanded more transparent and sustainable fashion – giving rise to an emergence of increasingly eco-friendly apparel choices from brands around the world. Bio-based solutions, such as the DuPont™ Sorona ® polymer, offer a much-needed balance of sustain ability with performance; derived in part from plant-based ingredients, fibers based on Sorona ® polymer soften environmental impact while offering performance benefits from softness and warmth to stretch and recovery.

As the dialogue around sustainable apparel continues to expand to ethical fashion and outdoor wear – particularly alongside a growing awareness around animal welfare – DuPont has recognized a market need for a new application: sustainable and high-performing faux fur.

The DuPont™ Sorona® brand team recently collaborated with ECOPEL to launch the next generation of luxurious alternatives to fur. The KOBA by ECOPEL collection, which ranges from classic mink styles to plush teddy-style fur, is one of the first commercially available faux furs leveraging bio-based ingredients. Using Sorona® polymer fibers, the faux fur features an array of performance attributes including warmth, design flexibility, durability and dyeability – enabling apparel from outdoor gear to high fashion to be comfortable, stylish and socially-conscious.

Natural allies

Performance and sustainability are at the heart of the Sorona® brand team’s partnerships, and this collaboration with ECOPEL is a natural next step to expand Sorona® fabric’s possibilities. The collection’s premium look and feel, as well as its versatility, has resulted in partnerships with esteemed, sustainability-minded brands including Stella McCartney – proving that KOBA by ECOPEL is not only an ethical and sustainable alternative to fur, but a desirable one as well.



More Stories

Keeping Polyester in the Loop

PET bottles can’t fuel the circular apparel economy alone. Closing the loop means we need to recycle apparel – and lots of it. Demeto might be part of the answer.

By Jonathan Eidse

Solar Solutions in Vietnam

Wouldn’t it be great if a group of Western brands sharing the same manufacturers in Vietnam would say: “Hey, let’s collaborate to switch out fossil energy and invest in solar power on the rooftops of the Vietnamese facilities!” Good news: this is already happening.

By Gabriel Arthur

The Re-Factory

Renewcell bases its solution on the Swedish forest industry and cutting-edge research, and it already has customers lining up for when the company starts producing recycled textiles in a repurposed paper mill this summer.

By Henrik Sviden

CO2 Offsetting – Beats Reduction?

The outdoor industry is leading the way when it comes to climate protection. While customers and other stakeholders generally welcome CO2 reduction measures, voluntary carbon offsetting is still a target of criticism. Yet, it perfectly complements a holistic corporate climate protection strategy as an immediate measure.

By Myclimate

More News

Sign up for Suston Monthly!

Get the latest sustainability news and stories from the outdoor community delivered free to your inbox with the Suston Monthly newsletter.

Sign up for our newsletter