Ride, Protect & Share are the three words that represent the essence of Picture Organic Clothing: a snowboard, ski, surf and outdoor clothing brand who – while not taking themselves too seriously – still want to effect change.

At a time when the textile industry is responsible for 8% of the world’s carbon emissions and where the climate crisis has reached its peak, everyone has a role to play to make a difference. Since Picture started in 2008, we have always sought to push one step further to minimize our impact on the environment. Our commitment to a sustainable, ethical, and environmentally-responsible approach covers every aspect of our business, from the supply chain, to manufacturing, to shipping.

To reduce the consequences doing business has on both the climate and people, we need to wipe out our dependence on fossil fuels. Curbing our impact on the environment and limiting growth, changing conventional production models, and promoting reasonable consumption are all key pillars of this evolution.

Okay, great, but alone we are just a drop in the bucket. This is where B-Corp certification has meaning: using business and our influence as a force for good. We need to galvanize as many people as possible from our community – partners, and stakeholders in the outdoor and apparel industries – to participate in the energy transition and in removing carbon from the global economy.

 

Fighting climate change through our passion for boardsports and great outdoors.

This is our mission.

Picture Organic Clothing

 

Picture Organic
info@norragency.com
No Comments

Sorry, the comment form is closed at this time.

More Stories

Sympatex Promises Circularity by 2030

Entry into force of the PFAS ban planned for 2025 is around the corner, as is the legally binding recyclability of products via the new EU law Ecodesign for Sustainable Products. This leaves the outdoor industry with increasing pressure to react.

By SympaTex

Ortholite: Partnering Toward a Cleaner Footwear Future in the EU

OrthoLite investments help further its global sustainability goals.

By Ortholite

Schoeller: Experience Nature, Act Sustainably

The innovative Re-Source recycled textile collection from Swiss textile manufacturer Schoeller Textil AG combines textile performance and sustainability in perfect symbiosis.

By Schoeller

Polygiene: Fresh, Planet-Protecting Technology

With its innovative technologies, Polygiene helps athletes and everyday heroes cut down on washing and reduce energy use. Its mission? To redefine freshness and make sustainability a part of our day-to-day lives.

By Polygiene

More News