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Image of Brand Advocacy Day by Protect Our Winters

October 2, 2025 Protect Our Winters launches first Brand Advocacy Day

Posted at 05:15h in Activities, Adventures, Business, Circularity, Gear, Participation, People by Jordan Wright
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Protect Our Winters gathered brands and NGOs in Amsterdam to push for stronger EU climate policy. Corporate voices are stepping up in a strategic way....

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October 28, 2024 “Fueled by passion” – Key takeaways from POW’s European Leadership Summit

Posted at 13:12h in Advocacy, Climate, People, Planet, Social Responsibility by Jordan Wright
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What happens when Protect Our Winter’s leaders across Europe come together in a national park in Southern Sweden – and what’s next for the organization? Suston asked Jordan Wright from POW Europe to share the outdoor activists’ discussions and insights....

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Jeremy Lardeau Headshot China’s Low-Carbon Leap: What Outdoor Brands Must Do Now

China is emerging as a global leader in low-carbon and circular manufacturing. Jeremy Lardeau of Cascale outlines why outdoor brands must collaborate and align with this shift to stay competitive and climate-resilient.

 

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