April 5, 2023 ISPO Award Greenwashing Check
Organizers of this year’s ISPO Awards have announced a new “greenwashing pre-check” be applied to products nominees. Suston reaches out to Louisa Smith, who will be conducting the checks, to find out what she’ll be watching out for....
March 15, 2023 Vjosa Becomes Europe’s First Wild River National Park
After years of campaigning from NGOs and the outdoor brand Patagonia, the Albanian government has announced the creation of Vjosa Wild River National Park to protect one of Europe's last wild rivers....
February 27, 2023 PR Spin? This Brand Gets Real With Press
What if instead of bragging about a brand's achievements, a press conference was used to share honest industry challenges and invite the audiences to leave just a little bit wiser? Outdoor brand Picture decided to find out....
February 16, 2023 Are you ready for rPET shortage and PFC bans?
Incoming sustainability legislation will demand tangible results in terms of material developments, with the first major blow landing on those with products heavily dependent on rPET and PFCs. Are brands flexible enough to meet the coming “new normal”?...
February 1, 2023 AKU Introduces Latest Low-Impact Footwear
Footwear brand Aku announces two new projects that feature lightweight, recycled, and vegan-friendly innovations - all of them designed to reduce overall impact....
February 1, 2023 Meet OceanCycle: Business Solution to Ocean-Bound Plastic
Companies using OceanCycle certified material are responsible for recycling more than 1 billion plastic bottles, diverting ocean-bound plastic waste. Suston meets with co-founder Ryan Schoenike to learn more....
January 15, 2023 Kids outdoor brand collection takes on ocean-bound plastic
Isbjörn of Sweden continues ambitious sustainability pledge for FW23 season with new Exclusive Collection featuring PrimaLoft® Insulation with Ocean Bound plastic....
January 3, 2023 “Everybody needs to find their own reasons to be activists”
Icebug is a member of such initiatives as Fair Wear Foundation, Climate Neutral Now, B-Corp, 1% for the Planet. Find out the key to responsible leadership in this interview with CEO David Eklund....