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November 30, 2020 Sustain(ed) the Momentum

Posted at 12:10h in Business, Gear, People, Stories by Jonathan Fraenkel-Eidse
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Just as sustainability was becoming the defining trend of the outdoor industry, the pandemic showed up and canceled its most important forums. We decided to help keep the fire alive. What would become of the sustainability agenda without the networking and...

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November 25, 2020 Green Friday – Here to Stay

Posted at 12:45h in Brands, Circularity, Stories by Jonathan Fraenkel-Eidse
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Arc'Teryx observes Black Friday by keeping their apparel out of landfills and in the circular economy with a new offer from their Used Gear trade-in program....

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June 10, 2020 Corona Collapse: Can conservation cope with budget crash?

Posted at 08:22h in Conservation, Planet, Stories by Jonathan Fraenkel-Eidse
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Just as support had reached unprecedented heights, the mutual dependency of Conservation and the Outdoor industry has been put to the test as a result of COVID-19. How are they coping during the pandemic?

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June 2, 2020 Novel (corona) Challenges

Posted at 11:18h in Leadership, Stories by Jonathan Fraenkel-Eidse
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With three of its subsidiaries topping the lists of the latest Sustainable Brand Index, Fenix Outdoor's sustainability reputation has been steadily on the rise. 2020 has thrown a curve ball, however, so Suston reached out to hear how the pandemic...

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May 5, 2020 An Out-of-Office Experience Changed My Life

Posted at 11:06h in Business, Stories by Jonathan Fraenkel-Eidse
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If a few potted plants in the office window can increase productivity and creativity with up to 15%, and reduce stress by 37%, what would an entire forest be capable of? Suston's editor Jonathan Fraenkel-Eidse uses lockdown to find out....

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April 30, 2020 Earth Day Present

Posted at 07:10h in Brands, Business, Climate, News, Planet by Jonathan Fraenkel-Eidse
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This year's Earth Day was a bit different than anticipated on account of the pandemic, but lockdown didn't stop Arc'Teryx from announcing its new, ambitious Science Based Targets climate initiative....

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March 24, 2020 Can We Just Carry On in Lockdown?

Posted at 13:11h in Business, Climate, Stories by Jonathan Fraenkel-Eidse
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The Corona virus pandemic's fallout is hitting the Outdoor industry hard. Suston reaches out to 5 industry leaders to hear how these disruptions are affecting their commitments to sustainability, and how the industry should respond....

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February 7, 2020 Longevity in Action

Posted at 11:50h in Brands, Circularity, Stories by Jonathan Fraenkel-Eidse
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Long-lasting products aside, getting consumers to actually keep their product in use requires support. Perhaps none go the extra mile as does Patagonia’s Worn Wear program....

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February 7, 2020 Return to Durability

Posted at 09:57h in Brands, Production & Design, Stories by Jonathan Fraenkel-Eidse
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Doubling the lifespan of a product reduces its impact by 50% – a sustainability silver bullet if there ever was one. The conversation around outdoor's durable roots and future has just restarted....

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February 7, 2020 Banff’s Transit Transition

Posted at 08:00h in Stories, Travel by Jonathan Fraenkel-Eidse
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For years, the only way to get around Canada's vast Banff National Park was essentially by foot or by car. Today, the park is undergoing a public transit revolution – and it appears to be working....

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Opinion
Arne Strate

Our Common Ground

European Outdoor Group general secretary Arne Strait explains that for the industry to move towards a sustainable future, it must first identify its common ground …
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