November 27, 2025 Extreme tours – with minimal CO₂ emissions?
In 2025, Tim Marklowski completed a year of extreme, low-emission mountain and ocean adventures across Europe – by bike, skis, and on foot....
October 17, 2025 How the B Impact Assessment can support outdoor brands
The B Impact Assessment helps outdoor brands improve governance, sourcing, and operations—regardless of whether they pursue B Corp certification....
October 1, 2025 “We are lacking a strong community right now”
Christian Schneidermeier, new Director of the EOG, highlights the need for stronger community and collaboration in the outdoor industry ahead of the European Outdoor Week....
September 3, 2025 Borrow outdoor equipment? Free gear libraries take off in the Nordics
Fritidsbanken lends out sports and outdoor gear for free in 122 Swedish municipalities. A unique model merging reuse with increased access to nature....
August 10, 2025 “Regenerative, positive impact, connect to nature” – buzzwords or real mission?
Are “regenerative,” “positive impact,” and “connect to nature” meaningful concepts or just trendy buzzwords? A candid reflection from Suston’s Editor-in-chief....
June 29, 2025 Suston’s review of outdoor brand sustainability reports
A wave of new sustainability reports has landed across the outdoor sector. Which ones offer real insight into progress and challenges, that non-experts can also understand?...
March 3, 2025 Turning anxiety into action: Lessons from the Tarfala Think Tank
At the Tarfala Think Tank, sustainability leaders face climate realities head-on, blending discussions with time in the mountains to reignite hope and action....
February 28, 2025 “To make a greater impact, our industry must collaborate even more”
The outdoor industry faces mounting challenges, but EOG's new Director Christian Schneidermeier argues that deeper collaboration can drive real impact....
December 26, 2024 Detoxing shell jackets—are we finally there?
Even before PFAS became a hot topic, the shell jacket was the most discussed and tested garment in the outdoor industry. Has a new, PFAS-free performance benchmark been found? Suston seeks answers in Swedish Lapland....
November 29, 2024 “A Greener Choice”: Are private “eco-labels” still the right choice?
Explore how Frilufts Retail’s “A Greener Choice” standard tackles sustainability with transparency, EU law alignment, and a focus on consumer guidance....