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December 15, 2017 Leave it to the Pros: Euro-brands Opt to Outsource Activism

Posted at 11:49h in Advocacy, Conservation by Jonathan Eidse
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While the US outdoor industry and its role in the public lands debate has been making headlines, the European outdoor industry is also engaged in nature conservancy - though here preferring financial support over direct activism....

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December 15, 2017 Public Lands Battle Spawns New Activists

Posted at 09:35h in Advocacy, Conservation by Jonathan Eidse
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It’s been called the largest elimination of protected land in American history. But the fight is not over yet. The reduction of the Bears Ears National Monument in Utah has turned major American outdoor brands into full-blown activists....

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Jonas Schneider argues that the brands doing most on their own footprint are often the first to find its limits - and that the next lever sits outside the company.

 

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