December 16, 2025 Natural fibers penalized? Why sustainability metrics fall short
Natural fiber scores underperform due to flawed tools. Better metrics are emerging to reflect their true impact from soil to society....
June 5, 2025 LCAs still don’t fit natural fibers. Digital Product Passports may inherit the problem
Life cycle assessments continue to ignore what matters most in natural materials. As the Digital Product Passport rolls out, those flaws risk becoming policy....
October 23, 2024 Enhancing natural ecosystems – the role of sheep
As one of the first animals to be domesticated, sheep have proved to be indispensable in sustainably feeding and clothing humanity for millennia. IWTO takes a closer look to show that they might be indispensable solution to our future challenges...
October 5, 2023 From Farm to Ocean-Friendly Fiber
Wool has long been lauded for its performance characteristics. But the natural fiber’s ability to fully biodegrade adds another impressive credential as microfiber pollution threatens marine ecosystems....
March 31, 2023 Wool: The Perfect Equation
Nature’s fiber, defined by and evolved for extremes, is given the highest vote of confidence and will once again be put to the ultimate test at sea....
October 19, 2022 Wool: Towards a Better Future
From the farm level to processing facilities to entire communities - the International Wool Textile Organisation shares a few recent case studies demonstrating the wool industry’s capacity to do good....
April 29, 2022 New Report Finds Clean Wool is Getting Cleaner
A recent report by AWI confirms that chemical residues in Australian and New Zealand raw wool is comparatively very low and is on the decline....
March 3, 2022 Keeping Wool in the Loop
There is a growing consensus that the only path to sustainably maintain current consumption levels in the future is through circularity. Wool is the tailor-made circular fiber....
February 5, 2020 Wool – Natural, Circular Sustainability
The International Wool Textile Organisation’s Dalena White outlines wool’s sustainability credentials at every stage of the product life cycle....
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