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November 8, 2019 THE GREEN BUTTON: This country just launched its own sustainability label

Posted at 10:05h in Gear, Retail by SUSTON
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Germany introduces a new seal meant to signal products made according to social, ecological and sustainable criteria. But some wonder whether it is too lax?...

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REI Northwest

December 6, 2018 ‘Tis the Season to… Do What Exactly?

Posted at 09:41h in Advocacy, Brands, Participation, Retail by Jonathan Eidse
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While most retailers drool at the thought of hordes of unhinged consumers ahead of the holidays, others like REI and Patagonia use the occasion to protest – and refocus on things of greater value....

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November 2, 2018 Diversifying MEC’s Marketing

Posted at 09:50h in Participation, Retail by Jonathan Eidse
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When all evidence points to people of diverse ethnic backgrounds being active in the outdoors, why hasn’t outdoor marketing caught on?...

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June 14, 2018 REI’s Rising Tide

Posted at 15:00h in Production & Design, Retail by Jonathan Eidse
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When the American outdoor retailer Recreational Equipment Inc. (REI) makes a move, the outdoor industry pays attention. Luckily, this giant is of the friendly variety....

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MEC

March 29, 2018 Retailer Boycotts Gun Manufacturer

Posted at 13:23h in Retail, Social Responsibility by Jonathan Eidse
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After the Florida school shooting, retailer boycotts products made by parent company of that also manufactures semi-automatic rifles, Vista Outdoor....

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March 1, 2018 Stores With a Cause Defy “Death of Retail”

Posted at 13:38h in Retail by Håkan Wike
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Retail consultant Anny Cardinahl explains why passion for sustainability can bring new clients to outdoor stores....

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February 15, 2018 Redefining Retail: Where Customers Become Community

Posted at 13:10h in Circularity, Retail by Jonathan Eidse
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Far from the glossy high-street corners of high-end retailers, Langbrett finds itself in obscure parts of town where customers are encouraged to join the community, to get involved, or to simply hang out. Leaving the drab winter weather behind and entering...

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Bergans

January 10, 2018 Long Live the Product

Posted at 23:00h in Brands, Circularity, Partners, Retail by Bergans
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In their flagship store in Oslo, Bergans of Norway is turning their vision of a circular economy into a reality. The 1000 m2 store near Oslo City Hall first opened in August 2016. Besides offering the world’s largest assortment of Bergans...

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June 5, 2017 “We’ve been green before green was cool”

Posted at 13:09h in Retail by Jonathan Eidse
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For nearly ten years, Tessa Wulff Lothian has worked as store manager for Naturkompaniet in Stockholm, where she has witnessed a quantum leap in customer awareness of product sustainability....

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Opinion
'This is where the toxic gap lies'

The textile industry has no shortage of solutions to its toxic chemistry problem, yet adoption is slow. Amy Tsang, Head of Europe at The Mills Fabrica, shares what it will take to bridge the gap.

 

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