June 14, 2018 REI’s Rising Tide
When the American outdoor retailer Recreational Equipment Inc. (REI) makes a move, the outdoor industry pays attention. Luckily, this giant is of the friendly variety....
March 29, 2018 Retailer Boycotts Gun Manufacturer
After the Florida school shooting, retailer boycotts products made by parent company of that also manufactures semi-automatic rifles, Vista Outdoor....
March 1, 2018 Stores With a Cause Defy “Death of Retail”
Retail consultant Anny Cardinahl explains why passion for sustainability can bring new clients to outdoor stores....
February 15, 2018 Redefining Retail: Where Customers Become Community
Far from the glossy high-street corners of high-end retailers, Langbrett finds itself in obscure parts of town where customers are encouraged to join the community, to get involved, or to simply hang out. Leaving the drab winter weather behind and entering...
January 10, 2018 Long Live the Product
In their flagship store in Oslo, Bergans of Norway is turning their vision of a circular economy into a reality. The 1000 m2 store near Oslo City Hall first opened in August 2016. Besides offering the world’s largest assortment of Bergans...
June 5, 2017 “We’ve been green before green was cool”
For nearly ten years, Tessa Wulff Lothian has worked as store manager for Naturkompaniet in Stockholm, where she has witnessed a quantum leap in customer awareness of product sustainability....