April 24, 2026 Protected: Built to last? The science behind outdoor jacket durability
New research on 700+ jackets challenges what brands and consumers think they know about durability, maintenance and longevity....
December 5, 2025 2025’s sustainability award-winning outdoor gear
Award-winning gear highlights how outdoor brands are integrating recycled content, renewable materials, and repairability into product design....
July 4, 2025 Inside Fjällräven’s new CSR report: What’s working – and what isn’t
The Swedish outdoor giant reports big emissions cuts. But can it hit 2030 targets? Suston talks with Senior Sustainability Environmental Manager Maria Venus about what's ahead....
April 29, 2025 Turning waste into gear: Outdoor brands embracing reclaimed fibers
Discover how outdoor brands are using reclaimed fibers to reduce waste and resource use — from polyester and down to wool and cotton....
November 15, 2023 An Inconvenient Truth About PFCs
While “PFC-free” has become a common claim in the outdoor industry, Fjällräven’s extensive journey of eliminating PFCs since 2009, closely aligned with scientific research, reveals a much more complex reality....
October 5, 2023 Sustainability reporting do’s and don’ts – Part II
It’s the time of the year when many outdoor brands prepare – or should prepare – for their sustainability reporting. Suston reaches out to experts to learn best practices, common challenges, and how to overcome them. Aiko Bode and Saskia...
July 31, 2023 10 outdoor brands pioneering sustainability
On the way to a sustainable outdoor industry, companies are needed that set new standards and lead the way. Meet the most recognized sustainability leaders and find out what sets their sustainability efforts apart from the rest....
June 8, 2023 Are We Going in Circles? Part 3: Longevity
What is the difference between ingredient brands and other materials? Can ingredient brands be an asset for outdoor brands in their sustainability efforts? And can such partnerships carry risks? Suston turns to the experts to answer these questions....
April 19, 2023 Is rPET up for the Challenge?
Recycled polyester, or rPET, is on the rise in outdoor apparel, enabling brands to dramatically cut the carbon footprint of their products. But in a branch where performance is key, how does rPET hold up against wind, rain and other...
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